We help hotels build modern sales organizations that drive measurable revenue growth. Through managed sales solutions, experienced sales leadership, sales training, AI-powered sales enablement, and disciplined execution, we help hotels strengthen their sales performance and uncover new business opportunities.

We don’t simply assign a salesperson to your hotel. We provide the leadership, systems, coaching, accountability, technology, and proven processes that help hotels build repeatable sales performance. Our goal is to become an extension of your team while helping you modernize the way your hotel sells.

Our sales professionals work remotely but become fully integrated with your hotel. They represent your property, collaborate with your General Manager and Revenue Manager, work within your systems, participate in regular meetings, and focus on building new business through proactive selling.

No. Your dedicated seller represents your hotel as a seamless extension of your team, aligned with your brand, your messaging, and has your best interests in mind.

We partner with independent hotels, branded hotels, extended-stay hotels, select-service hotels, full-service hotels, and boutique hotels across Canada and the United States.

For many select-service and extended-stay hotels, the answer is yes.

Many hotel brands recognize an approved third-party sales partner as an alternative to maintaining a full-time, on-property Director of Sales. Brand requirements vary by brand, property type, market, and ownership structure, so we always recommend confirming your hotel’s specific requirements with your Franchise Performance Manager or brand representative.

Every Gillis sales professional brings experience working across multiple leading hotel brands. They are trained in brand-specific systems, tools, and value propositions, and work closely with brand representatives to ensure your hotel benefits from available programs, resources, and sales initiatives. 

Absolutely. Many clients engage us to complement their existing team, expand prospecting efforts, provide leadership, support new initiatives, or strengthen sales execution.

Yes. We work with individual hotels and multi-property portfolios, tailoring our approach to each property’s unique needs while creating efficiencies across the portfolio.

Our most successful partnerships are collaborative. While we manage the day-to-day sales effort, we rely on the General Manager for operational insight, strategic alignment, and ongoing communication to ensure an exceptional guest experience and successful execution.

Every engagement begins with a structured discovery process. We take time to understand your hotel, your market, your historical business, your competitors, and your growth opportunities before developing a sales strategy.

Every new partnership begins with a structured two-week onboarding process designed to set your hotel up for long-term success. During this time, we immerse ourselves in your hotel, market, historical business, systems, and sales strategy so we can represent your property with confidence.

We intentionally onboard a select number of new hotels each month to ensure every client receives the highest level of quality, attention, and execution. Once onboarding is complete, our team begins executing the sales strategy and building qualified opportunities.

Sales is a marathon, not a race.

While we always look for quick wins and opportunities that can generate business in the current quarter, our focus is also on building a healthy sales pipeline that supports revenue growth over the long-term.

Some market segments naturally have shorter sales cycles, while others require months of relationship building before business is secured. Our approach balances immediate opportunities with strategic prospecting, helping hotels achieve results today while building a stronger runway for future revenue.

Communication and transparency are central to every partnership.

You’ll receive regular updates, strategic reviews, and ongoing collaboration with your dedicated sales team. Every client also has access to our client portal, where you can view live sales activity, pipeline updates, opportunities, and progress in real time.

We believe you should always have visibility into what’s happening, what’s being worked on, and where new business opportunities are developing.

Our team brings extensive hotel sales experience across a wide range of brands, markets, and property types. Every seller is supported by experienced sales leadership, ongoing coaching, and proven sales systems designed to deliver consistent performance.

Your hotel is supported by an entire sales organization, not just one individual. Our team structure ensures continuity, oversight, and uninterrupted service.

Depending on your hotel’s objectives, we can help grow corporate negotiated business, local corporate accounts, group business, extended-stay demand, project business, sports, government, association, and other targeted market segments.

Yes. Every managed sales engagement is supported by GillisOne, our proprietary sales intelligence and AI platform designed specifically for hotel sales.

GillisOne helps our sales professionals identify qualified opportunities faster, significantly reduce research time, automate many of the administrative tasks that traditionally consume a salesperson’s day, and spend more time where it matters most: building relationships and generating revenue.

Rather than replacing the human element of sales, GillisOne enhances it. By combining experienced sales professionals with proprietary technology, we provide more strategic sales support, uncover more opportunities, and help our clients compete more effectively.

Gillis Sales operates within Salesforce Enterprise, our proprietary CRM and sales management platform, giving our team the structure, visibility, and discipline needed to execute consistently across every client.

Clients have access to a secure reporting portal where they can view live sales activity, pipeline updates, opportunities, and performance metrics in real time, providing complete transparency into the work we’re doing on their behalf.

By leveraging our proven sales infrastructure, hotels benefit from enterprise-level reporting, standardized processes, and actionable insights without the cost and complexity of implementing and managing their own sales platform.

We take your investment seriously. Every Regional Director of Sales is assigned revenue goals for each of the hotels they support, ensuring they remain focused on the opportunities that will have the greatest impact.

While we closely monitor leading indicators such as pipeline development, qualified opportunities, and sales activity, we believe the ultimate measure of success is actual revenue delivered to your hotel.

Our team is incentivized to drive measurable revenue results, creating accountability and alignment with your hotel’s success.

One of the biggest advantages of partnering with Gillis Sales is the value of our managed sales model.

Building an in-house sales organization requires significant investment in recruiting, salaries, benefits, leadership, training, technology, sales tools, AI, and ongoing coaching. With Gillis Sales, you gain access to an experienced sales organization, proven systems, executive leadership, and GillisOne, our proprietary sales intelligence platform, for a fraction of the cost of building and maintaining that infrastructure yourself.

Every hotel has different goals and support requirements. Contact us to discuss your objectives, and we’ll recommend the solution that’s right for your hotel and provide a customized quote.

Our engagement models vary depending on the services provided. We’ll discuss the most appropriate structure based on your hotel’s needs and objectives. 

The best way to find out is through a conversation. We’ll learn about your hotel, your current sales structure, your challenges, and your goals, then recommend whether we’re the right partner and, if so, which solution will create the greatest impact.